AR experiences built around a meaningful reason to blend physical and digital space.

Start with the audience moment

Augmented reality is most effective when the physical context matters. I help teams define what the digital layer adds, how someone discovers it and how feedback keeps the interaction understandable while attention is divided between screen and environment.

• AR concept framing and experience journeys.
• Interaction rules, spatial feedback and onboarding.
• Unity-based proof of concept development.
• Storytelling and campaign interaction design.
• Prototype testing and production requirements.

Approach

The first step is to identify the physical trigger, audience context and desired outcome. From there, the experience is reduced to its smallest useful interaction and tested for discoverability, comfort and clarity. Scope grows only when the core behavior is convincing.

Professional foundation

My background includes creating augmented reality applications through EDAM Games and working on virtual reality projects such as VR Starfighters and Fit&Feel. This gives the work a practical foundation in real-time interaction, immersive feedback and interface design.

Deliverables

Depending on the stage, outputs may include an experience concept, spatial flow, interaction prototype, Unity proof of concept, annotated interface direction and a production roadmap with technical risks made explicit.